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Volvo Trucks appoints full service B2B marketing agency Demographica

Following a competitive 5-way pitch, full-service B2B marketing agency Demographica has been appointed by Volvo Trucks Southern Africa as their agency of record. Demographica will handle all through-the-line marketing and communication for the brand in […]

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RCL FOODS appoints full service B2B marketing agency Demographica

RCL FOODS, a leading food producer, has appointed full service B2B marketing agency Demographica. Demographica will handle the B2B component of RCL FOODS’ business. Rob Laggar, Marketing Director of RCL FOODS, notes that when the […]

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Demographica puts Springbok in Stein IAS’ step

Two of the world’s elite business-to-business marketing agencies have formed a strategic alliance in a bid to bring added value to global businesses targeting Africa. Johannesburg-based Demographica becomes the first agency from the African continent […]

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B2B Marketing Africa conference launches in Johannesburg

On 19 June 2018, B2B Marketing Africa, the first B2B-focused conference of its kind in Africa, will take place in Johannesburg. The conference will see three B2B marketing gurus from the USA, Europe and South […]

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Demographica appoints Lauren Damant as agency general manager

Full service business-to-business (B2B) marketing agency, Demographica, has appointed Lauren Damant as agency General Manager. Damant has over 20 years of experience in the industry, during which time she developed advanced skills in operations, account […]

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Demographica concludes deal to empower small black-owned agencies

B2B agency, Demographica, has just concluded a deal with a private equity fund that will see the agency investing in developing black-owned businesses and agencies within the marketing and communication space. Warren Moss, CEO of […]

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Warren Moss, Demographica, announced as BMA B2 Awards judge

In 2016 over 230 agencies submitted nearly 700 entries for evaluation, with the top 82 being awarded a prestigious B2 trophy. Moss is the only person from Africa on the judging panel, and has extensive […]

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