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Construction & Trade

Client Case Studies

- A leader in the construction industry adopted Demographica’s market sizing solution to gain a realistic view of the value of a potential acquisition, giving them the tools to make a better business decisions.

- To understand what drives business buying decisions, our construction client approached us to employ our highly sought after anthropological research methodologies. Our client now has a better picture of the business environment they operate in and are able to more efficiently make decisions to drive revenue growth.
Construction and trade play a vital role in our continent’s infrastructure development and economic growth. However, these sectors are currently experiencing complex challenges and need to adapt to shifting landscapes.
The construction industry has to overcome a number of obstacles including project delivery inefficiencies, skilled labour shortages, the rising cost of materials, climate change and regulations. By looking towards new trends and technology, businesses can find smart solutions to these hurdles. Advancements in drone usage, 3D printing, Virtual Reality, Augmented Reality, and mobile are enabling remote site viewing, cheaper materials, and improving productivity. Affordable housing solutions such as shipping containers, precast concrete, and modular construction are also offering up cost-effective building options.

Sustainability is a key trend in both the construction and trade industry with increasing pressure placed on reducing a business’s environmental footprint. Embracing improved working conditions, transparency, and energy or water-saving initiatives can set you apart as a leader in today’s greener, conscious economy.