The world is going mobile. While high data costs are a challenge in Africa, smartphone adoption is still accelerating and for many, mobile is the primary channel for accessing the internet. Globally, mobile marketing spend is increasing with the mobile phone playing a growing role in the working environment and decision-making process.
At Demographica we know that mobile is not simply an extension of digital but should be treated as an individual platform with its own unique capabilities. Mobile has the potential to speed up the purchase journey, establish lasting customer relationships and offer a higher return on investment compared to desktop or laptop campaigns.
We can assist you in becoming a mobile leader in your industry and help you design the type of B2C mobile experience that your B2B customers are now demanding: one that is fast, seamless and user-friendly.