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Since 2006, we have been working and learning to support B2B brands that recognize the core differences between B2B and B2C marketing. The Demographica agency model does not focus on charging B2B brands based on time and resources and instead works on an output based model. That means that Demographica clients pay for outputs irrespective of the amount of people or time that goes into crafting those outputs – this groundbreaking model truly aligns the agency with clients.